Recent Posts by Paul Marsh

Creative Retail Packaging Solutions

Top Tips for Creative Retail Packaging Solutions No matter what your product is, don’t underestimate the importance of retail packaging; it could make or break your product, if not your company. Big name brands use up massive allocations of their marketing budget to make sure they get all retail packaging solutions just right. Even if you...
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Product packaging Design in the Marketing Strategy

What Role Does Product Packaging Design Play In Your Marketing Strategy? Although arguably one of the most, if not the most important element of marketing your products, in many cases product packaging design is also the most overlooked. Even after spending so long developing your product and delving into extensive market research to get a clear...
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What Makes your Luxury Packaging Luxurious?

What Makes your Luxury Packaging Luxurious? At this time of year when we’re all thinking about spending a small fortune on Christmas presents and enjoying the little luxuries in life, it’s the perfect time to consider what it is that makes your high-end products stand out and get recognised for the luxury items that they are. Luxury...
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Product Packaging Design Ideas – Introducing the 5 P’s

With so many products out there to choose from, consumers are bombarded with packaging every day. So what will make your product packaging stand out from the crowd? We introduce the 5 P’s – the things we think can help give you some product packaging ideas that will make the best of your products.
  • Plain –...
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Top 3 Tips for Presentation Packaging

Packaging is extremely important. As well as being designed to prevent your product from being damaged during transportation and retail, packaging is very often the first glimpse that a potential customer has of your product. If you are looking to design or commission some presentation packaging, here are some key tips that you should follow: Have...
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Is your product packaging destroying the environment?

With the government and consumers becoming more and more concerned about the environment, businesses are looking to change their production methods so as to create products which are more environmentally friendly than they may have been in the past. This often means that as well as reducing the amount of packaging which is used to...
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What is value for money, and do you feel you achieve it?

What is value for money to you? Everyone strives to achieve it but I believe we all have a different perception of what it means.  Are we looking for the biggest quantity for the lowest price?  Are we looking for something that will outlast the competition? or are we simply looking to feel as if we...
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The Packaging Experts new website nears completion

For those of you that have had the pleasure of working with us in the past you will know this is a new website for The Packaging Experts that has been under construction for some time. Apologies for the limited content but we are working hard every day to add more of what we believe you...
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